Crafted a refined, narrative-driven cinematic edit for the episode “O que vi na China mudou completamente minha visão sobre o Brasil” on Tallis Gomes’ YouTube channel.
Industry
Business — Global Insights — Documentary-Style Content
Scope
Cinematic Editing — Narrative Direction — Subtle Motion Enhancements — Visual Treatment
Duration
4 Days
Stage
Established Channel (Tallis Gomes)
Introduction
This episode required more than traditional YouTube editing — it needed a cinematic, documentary-oriented approach capable of elevating Tallis’ real experiences in China into a compelling and immersive narrative.
My role was to transform the raw storytelling into a polished visual journey, balancing emotion, clarity, and elegance.
Motion graphics were used sparingly, only to reinforce key points and provide context without disrupting the refined cinematic tone.
Challenge
The core challenge was to maintain authenticity while giving the episode a premium film-like texture.
The narrative involved:
• cultural contrasts
• business insights
• technological advancements
• and a personal reflection layer
Bringing all of this to life required a careful editorial strategy — one that highlights story, atmosphere, and emotion instead of relying on heavy motion graphics.
Approach
1. Cinematic Editing & Narrative Flow
I shaped the video with a strong storytelling arc:
- intentional pacing
- emotional buildup
- smooth transitions
- selective pauses for emphasis
- rhythm that feels more “documentary” than “YouTube-cut”
This gave the episode a premium, elegant feel from start to finish.
2. Refined Visual Treatment
Applied subtle but impactful visual work:
- color balance and tone refinement
- contrast and mood adjustments
- clean compositions
- atmospheric transitions
The goal was to create a polished, sophisticated aesthetic.
3. Minimalist Motion Graphics (Used With Precision)
Motion was applied only where it added clarity:
- contextual maps
- highlights
- soft callouts
- minimal on-screen elements
Always subtle, always aligned with the cinematic direction — never overpowering.
4. Brand & Tone Consistency
Maintained the distinctive identity of Tallis Gomes:
direct, sharp, intelligent, but visually refined.