Developed a high-impact motion piece to elevate the storytelling and visual authority of a finance-focused YouTube channel.
Industry
Youtube
Scope
Motion Graphics — Visual Treatment
Duration
1 Day
Stage
Growing Channel
Introduction
This project was commissioned by a YouTube channel focused on business, finance, and major global institutions. My goal was to create a visually structured and dynamic motion video that explained the story of J.P. Morgan with clarity, rhythm, and high aesthetic standards. The entire motion was fully developed by me, from concept to final export.
Challenge
Finance content can easily become heavy or visually monotonous. The challenge was to transform a complex narrative into something visually engaging while maintaining the seriousness of the topic and reinforcing the channel’s authority.
I needed to balance:
• visual design,
• motion flow,
• image treatment,
• and storytelling clarity.
All within the tone of institutional, premium finance content.
Approach
I executed the full process solo, building a cohesive visual identity for the video:
1. Complete motion design
Every transition, animation, and graphic element was custom-built to support the financial narrative.
2. Photoshop image treatment
I performed precise cutouts, color correction, smoothing, and enhancement of all graphic assets to ensure a flawless and clean professional look — especially important for portraits and historic images.
3. Consistent visual and narrative flow
The pacing was crafted to keep viewers engaged, reinforcing key points with graphics, text overlays, and visual cues that support the script.
The final piece delivered clarity, authority, and visual polish — helping the channel stand out in a saturated niche.